WE ARE YOUR MOST TRUSTED PARTNER IN DIGITAL
The Blue Water Ads' Brand Safety Ambassadors promise viewable, 100% human traffic. We believe that our clients should never expect (or pay for) anything less.
Blue Water Ads was founded in 2007 with a simple vision: To establish a top-tier digital media company that provides innovative and effective advertising solutions in a transparent, brand safe environment. Our uncompromised commitment to quality and white glove support has earned the loyalty and trust from even the most discerning clients. This philosophy has awarded us long-standing strategic partnerships with industry leaders, some spanning for nearly a decade.
360° Media Planning & Strategy
Private Marketplace Savants
Direct and Exclusive Access
innovative ad tech
With our founders bringing in over 25 years of combined traditional advertising experience, Blue Water Ads has had the opportunity to cultivate and retain dozens of regional and national agency clients from coast to coast. Over the past 10 years, our team has supported hundreds of successful digital campaigns ranging from local automotive dealerships and retailers to international travel and tourism.
A trailblazer in the programmatic space, we have been collaborating with the biggest and brightest since its conception. In 2011, industry leader in video AdTech turned to Blue Water Ads as a Beta Partner to launch one of their very first Private Marketplaces. Long before "Brand Safety" became a buzzword, Blue Water Ads set a precedent by being the first programmatic seller to integrate a pre-bid technology to protect their buyers and guarantee quality.
Blue Water Ads consistently ranks within comScore’s TOP 5 for Multi-Platform Unique Viewers. We reach over 242MM unduplicated US viewers, monthly.
Adding to the company’s suite of digital products, Blue Water introduces a proprietary desktop & mobile video player in 2015. The Engage Player was revolutionary in providing VPAID compatibility within a mobile environment for both instream and outstream executions. In line with the industry's demand for high viewablitiy, the Engage player guarantees your campaign is 100% in-view for the full duration of the video creative.
WE ARE YOUR MOST TRUSTED PARTNER IN DIGITAL
The Blue Water Ads' Brand Safety Ambassadors promise viewable, 100% human traffic. We believe that our clients should never expect (or pay for) anything less.
Perfecting our craft for over a decade, Blue Water Ads offers a full spectrum of digital products & services. Realizing that success is built upon a foundation of top talent and dedication, we set out on a global search for the industry’s brightest.
We Invest in Technology & Talent. No Gimmicks. No Smoke + Mirrors.
Our team collaborates with today’s leaders in cutting edge technology to ensure we utilize the most sophisticated tools and data intelligence possible. We stand by the quality of our work and feel strongly about the product we put out for each and every cleint. We strive to make every impression as important as the first one – digitally and professionally.
your most trusted partner in programmatic
We provide a dynamic hybrid solution unique to the advertising ecosystem through programmatic buying and a suite of managed services. We offer advertisers the advantage of reaching over 95% of the total online population through comScore's Top Ranked desktop and mobile properties and curated audience segments.
unparalleled client services, redefined
Agencies benefit from working with our experienced Media Planners, as we understand the importance of flexibility, precision – and most importantly – an extraordinarily high sense of urgency. Our specialists are available around the clock and leverage our 1st & 3rd party database for intelligent targeting.
meet your most reliable demand partner
Blue Water Ads is a premium media solutions company. For our publishers, this means that your inventory is monetized by strategic programmatic partners and direct agency clients. Our global partnership give us the ability to offer our publishers competitive pricing & fill rates in both domestic and international markets.
The Answer is Simple.
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Dan Bealey | Sr. Director of Advanced TV & Programmatic, Quantum 11Quantum 11 has been working with Blue Water Ads since 2009. In that time we have partnered on numerous campaigns and have been very pleased. Blue Water Ads puts an emphasis on exceptional campaign management, which directly impacts the positive performance of each of our client’s goals. Their knowledge of the space and understanding of the client’s needs allows them to build, run and optimize each campaign to high levels of success. They have an outstanding team that is proactive, insightful and constantly working on bringing extra value to every one of our client’s . For 9 years we have worked with Blue Water Ads because Brand Safety is paramount, our campaigns continue to exceed our expected goals and the customer service we receive is second to none.
Jason B. Tate | Director of Programmatic & Advertising Sales, Frankly Inc.The team at Blue Water provides an enormous benefit to publisher partners across our network. They are fluid and responsive in all aspects of ad operations and campaign setup, as well as managing inventory expectations and reporting analytics. When we go to Nyma and her team, they are swift and delightful to work with! We customize national and programmatic advertising offerings for our client partners, and collaborate with the folks at Blue Water to provide a best-in-market experience, and jointly we both provide a great return from our relationship!
Aric Berquist | VP Strategic Partnerships & Revenue, Ingraham Media Group / LifeZetteBlue Water Ads plays a critical role in helping us find well-suited brands that closely align with our audience and content. They always pay close attention to our needs from both a business and technology perspective, and we see them as a true, long term partner.
Kevin Webb | VP Advertising & Data, INFORMBlue Water Ads has been a partner for more than five years. BWA was one of our first significant revenue partnerships and continues to be this day. It’s comforting to have a partner pay such close attention to us. We always know they are there for us and do so with pleasure and grace.